GDPR Policy

Interactive Academia (a division of Sean Patrick Media Ltd)

Last Updated: March 25, 2025

1. Introduction

Interactive Academia, a division of Sean Patrick Media Ltd ("we," "our," or "us"), is committed to protecting the privacy and security of your personal data. This policy explains how we collect, use, and protect your personal information in accordance with the General Data Protection Regulation (GDPR).

This policy applies to all clients, website visitors, suppliers, and other individuals whose personal data we process in the course of our business activities.

2. Data Controller Information

Data Controller: Sean Patrick Media Ltd
Trading as: Interactive Academia
Registered Address: [Insert Registered Address]
Company Registration Number: [Insert Registration Number]
Email: [Insert Email Address]
Phone: [Insert Phone Number]

3. Personal Data We Collect

We may collect, use, store, and transfer different kinds of personal data about you, including:

Identity Data: Name, title, academic position, institution, and similar identifiers
Contact Data: Email address, telephone numbers, postal address, and other contact details
Transaction Data: Details about payments to and from you and other details of services you have purchased from us
Technical Data: Internet protocol (IP) address, browser type and version, time zone setting, browser plug-in types and versions, operating system, and platform
Profile Data: Your preferences, feedback, and survey responses
Usage Data: Information about how you use our website and services
Marketing Data: Your preferences in receiving marketing from us
Academic Research Data: Information related to your research projects that you share with us for design and visualization purposes

4. How We Collect Your Personal Data

We collect data through:

Direct interactions (when you provide it to us)
Automated technologies or interactions (when you use our website)
Third parties (such as academic institutions we partner with)

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

To perform the contract we are about to enter into or have entered into with you
Where it is necessary for our legitimate interests and your interests and fundamental rights do not override those interests
Where we need to comply with a legal or regulatory obligation

Common Processing Purposes:

To register you as a new client
To deliver our services to you
To manage our relationship with you
To improve our website, services, and customer relationships
To administer and protect our business
To make suggestions and recommendations about services that may interest you

6. Data Security

We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way. In addition, we limit access to your personal data to employees, agents, contractors, and other third parties who have a business need to know.

7. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

For client projects, we typically retain data for [insert time period, e.g., "seven years after project completion"] unless you request otherwise. Research materials and visualization assets created for your projects are subject to our separate project agreements.

8. Your Legal Rights

Under the GDPR, you have rights including:

The right to be informed about how we use your personal data
The right of access to your personal data
The right to rectification if your personal data is inaccurate or incomplete
The right to erasure (to be forgotten) in certain circumstances
The right to restrict processing in certain circumstances
The right to data portability, allowing you to obtain and reuse your data
The right to object to processing based on legitimate interests, direct marketing, or research/statistical purposes
Rights related to automated decision making and profiling

If you wish to exercise any of these rights, please contact us using the details in section 2.

9. International Transfers

We primarily process data within the European Economic Area (EEA). However, we may transfer data outside the EEA when working with international academic partners or using certain service providers. When we do, we ensure a similar degree of protection is afforded by implementing appropriate safeguards.

10. Third-Party Links

Our website may include links to third-party websites. Clicking on those links may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements.

11. Cookies

Our website uses cookies to distinguish you from other users. This helps us provide you with a good experience and allows us to improve our site. For detailed information on the cookies we use, please see our Cookie Policy.

12. Changes to This Policy

We may update this policy from time to time. The latest version will always be available on our website. We will notify you of any significant changes.

13. Academic Research Materials

We understand the sensitive and often confidential nature of academic research. When you share research materials with us for design and visualization purposes:

We process this data solely for the purpose of fulfilling our service agreement
We implement additional security measures for sensitive research data
We retain these materials according to specific terms outlined in our project agreements
We never share your research materials with third parties without your explicit consent

14. How to Complain

If you have any concerns about our use of your personal data, please contact us first using the details provided in section 2. You also have the right to make a complaint to your local data protection authority.

This policy was last reviewed and updated on March 25, 2025.